About Us
Founded in 2020, Kayfi is a modern and transformative, modest fashion brand aimed at women who emphasize a unique and bold aesthetic, while grounded on culture. Delivering a new concept in modest fashion, Kayfi collections offer a fine balance of fun, grace, and individuality, and are inspired by tradition and exude contemporary styles. With freedom of expression at its core, Kayfi is the only Middle Eastern brand that offers distinctive modest fashionwear for discerning progressive women in the region, who value exclusivity and quality.
To inspire women to wear their true personality
Kayfi provides an online retail experience in the Middle East with exclusive fabrics, design, and style, enabling women to let their personalities shine. The brand offers a wide spectrum of high-quality products including abayas, kaftans, dresses, tops, jumpsuits, trousers & skirts, designed by an innovative, creative in-house team who are dedicated to helping women reclaim fashion and make it their own. Just how they like it.
Kayfi Collection
Kayfi symbolizes freedom, style, distinctive personality, and value for money. They create custom pieces but unlike the traditional made to-order items, Kayfi is affordable. There is a personalised touch to the service and the design.
Kayfi follows a certain stylish and distinct aesthetic and are pushing to provide the consumer with an overall pleasant shopping experience. Kayfi gives its consumers a chance to create their dream wardrobe that signifies her persona, with a distinct collection.
How I Like It
KAYFI IN A SNAPSHOT
AFFORDABLE
Understands the price-conscious psyche of the customer and has made clothing that is affordable. The quality of the pieces is congruent with the pricing.
VALUE-FOR-MONEYÂ
Is value-for-money as it prioritizes the consumer. KAYFI creates a perceived and real benefit where they emphasize on the quality and make fashionable pieces available at a reasonable price.
CUSTOMIZABLE
Intends to create a space for itself in the market through modestish clothing, carving an identity for themselves.
STYLE-WORTHYÂ
Is the idea of style in the modern sense, translated into a tangible product. The KAYFI style relates to the target that sees her identity and individuality.
INNOVATION
Innovates in the area of customer delight, as it prioritizes quality and customization, from offerings to packaging and delivery.
PROCESS-FOCUSED
Is process-focused, and to maintain control over production protocols, they have their in-house design studio and have a network of skilled designers situated in their facility.